In today’s rapidly evolving business landscape, the role of product organization has emerged as a critical driver of success. As companies strive to remain competitive and deliver value to their customers, the transition towards a more product-focused approach has become imperative. This talk aims to provide insights into how teams can effectively transform their organizational structure and mindset to embrace a product-centric philosophy. During the presentation, we will delve into the key principles and strategies that underpin a successful shift towards a product-oriented mindset. We will explore the importance of cross-functional collaboration, where teams from various disciplines work seamlessly together to create cohesive and customer-centric products. Additionally, we will examine the significance of adopting agile methodologies, empowering teams to iterate quickly, respond to market changes, and continuously improve their products.